We're not offering you something that's true
"We call ourselves modelers. What we essentially do is to pay very little attention to what people say they do and a great deal of attention to what they do. And then we build ourselves a model of what they do. We are not psychologists, and we're also not theologians or theoreticians. We have no idea about the "real" nature of things, and we're not particularly interested in what's "true." The function of modeling is to arrive at descriptions which are useful. So, if we happen to mention something that you know from a scientific study, or from statistics, is inaccurate, realize that a different level of experience is being offered you here. We're not offering you something that's true, just things that are useful." (Frogs Into Princes, p. 7)
A few useful tidbits for the nlp practitioner:
1) "How do you know ..."
As in, "How do you know when you are afraid of snakes?" or "How do you know when you want to smoke?"
2) You will always get answers to your questions insofar as you have the sensory apparatus to notice the reponses.
3) Let's say I had to fill in for you for a day... What do I do?

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